Time to Get Gifting!
Get your campaigns ready for the holiday rush with Bidtellect. With a comprehensive technology suite, expert strategy recommendations, and cookieless and brand safety solutions – we’re everything on your wishlist and then some. Check out all the resources you might need below.
Time to Get Gifting!
Get your campaigns ready for the holiday rush with Bidtellect. With a comprehensive technology suite, expert strategy recommendations, and cookieless and brand safety solutions – we’re everything on your wishlist and then some. Check out all the resources you might need below.
Your Holiday Handbook: Latest Trends & Research
We Did the Research: Top 3 Trends Predicted for the 2022 Holiday Shopping Season
The data doesn’t lie. Here’s what’s predicted and how you can adjust your holiday strategy accordingly.
We Wrote Your Wish List: Top 10 Holiday Campaign Tips for Brands & Advertisers
Here’s our no-frills, everything-you-need list to make this your most successful holiday shopping season yet.
Are Your Creatives Naughty or Nice? Bidtellect’s Holiday Creative Best Practices
We asked Santa aka Bidtellect’s in-house creative agency their mandatory tips for engaging holiday creative assets.
Your Holiday Handbook: Latest Trends & Research
We Did the Research: Top 3 Trends Predicted for the 2022 Holiday Shopping Season
The data doesn’t lie. Here’s what’s predicted and how you can adjust your holiday strategy accordingly.
We Wrote Your Wish List: Top 10 Holiday Campaign Tips for Brands & Advertisers
Here’s our no-frills, everything-you-need list to make this your most successful holiday shopping season yet.
Are Your Creatives Naughty or Nice? Bidtellect’s Holiday Creative Best Practices
We asked Santa aka Bidtellect’s in-house creative agency their mandatory tips for engaging holiday creative assets.
No Screaming Kids? We Call That a Holiday Success.
Just Like These Case Studies.
Check out some of our recent case studies to get to know us better.
CPG Brand Seeking Shopper Audiences Beats CTR Industry Benchmarks by 2X Using Bidtellect Contextual & Audience Tactics
Major Beauty Brand Goes Native With Bidtellect, Beats CTR Benchmark by 2X & eCPC Goal by 117%
Tourism Nonprofit Reaches Interested Travelers Post-Pandemic, Achieving CTR 225% Above Benchmark With Bidtellect
Grocery Targets Buyers With Useful Recipe Content in Contextually-Relevant Environments, Generating Engagement
No Screaming Kids? We Call That a Holiday Success.
Just Like These Case Studies.
Check out some of our recent case studies to get to know us better.
CPG Brand Seeking Shopper Audiences Beats CTR Industry Benchmarks by 2X Using Bidtellect Contextual & Audience Tactics
Major Beauty Brand Goes Native With Bidtellect, Beats CTR Benchmark by 2X & eCPC Goal by 117%
Tourism Nonprofit Reaches Interested Travelers Post-Pandemic, Achieving CTR 225% Above Benchmark With Bidtellect
Grocery Targets Buyers With Useful Recipe Content in Contextually-Relevant Environments, Generating Engagement
Do Bidtellectuals Like Eggnog?
%
YES!
%
Ew, no!
How the Grinch Stole the Cookies
At first, we hated the Grinch for stealing cookies from browsers, but these cookies are like a box of cookies next to the check-out aisle at a grocery store. They look good, and they satisfy your craving for a minute, but after you eat the whole box… you’re left wanting a lot more. You want real ingredients and a real answer to your sweet tooth craving (in this case, performance? or engagement?).
So turn to real bakers (that’s us in this extended metaphor). The Grinch may have stolen those store-bought cookies, but we’ll make you some homemade baked goods that we’ve tested and optimized to taste the very best for each person that eats it. We’ve been doing it the longest.
Engagement Tastes Better With Context
Bidtellect’s contextual targeting and optimization capabilities plus ID solutions drive performance for advertisers without relying on traditional cookie-based advertising approaches.
- Privacy-First
- Native Context Expertise
- Contextual Targeting
- Context-Driven Optimization Tools
- Not Cookie Dependent
- Post-Cookie Identity Solution
- Insights & Expertise
Bidtellect Knows Context: Performance For Native & Beyond
- Bidtellect began as a native specialist demand-side platform.
- With native ads, we needed to evaluate the contextual information on the page to create an ad that blended seamlessly into its environment.
- Based on results, Bidtellect began maximizing context-first technology for its performance abilities. Bidtellect has gone on to build the most sophisticated contextual solutions of any DSP while extending these successes to other channels and formats beyond native.
How the Grinch Stole the Cookies
At first, we hated the Grinch for stealing cookies from browsers, but these cookies are like a box of cookies next to the check-out aisle at a grocery store. They look good, and they satisfy your craving for a minute, but after you eat the whole box… you’re left wanting a lot more. You want real ingredients and a real answer to your sweet tooth craving (in this case, performance? or engagement?).
So turn to real bakers (that’s us in this extended metaphor). The Grinch may have stolen those store-bought cookies, but we’ll make you some homemade baked goods that we’ve tested and optimized to taste the very best for each person that eats it. We’ve been doing it the longest.
Engagement Tastes Better With Context
Bidtellect’s contextual targeting and optimization capabilities plus ID solutions drive performance for advertisers without relying on traditional cookie-based advertising approaches.
- Privacy-First
- Native Context Expertise
- Contextual Targeting
- Context-Driven Optimization Tools
- Not Cookie Dependent
- Post-Cookie Identity Solution
- Insights & Expertise
Bidtellect Knows Context: Performance For Native & Beyond
- Bidtellect began as a native specialist demand-side platform.
- With native ads, we needed to evaluate the contextual information on the page to create an ad that blended seamlessly into its environment.
- Based on results, Bidtellect began maximizing context-first technology for its performance abilities. Bidtellect has gone on to build the most sophisticated contextual solutions of any DSP while extending these successes to other channels and formats beyond native.
You Want It, We Deliver It: Bidtellect’s Comprehensive Context Solution
With Bidtellect, brands can discover, align, and optimize against the true meaning of the content on any webpage with smarter contextual tools and unrivaled accuracy and scale.
Targeting
Industry-best third-party contextual integrations combined with our proprietary contextual targeting solutions.
- Bidtellect Proprietary
- B2B targeting: Bidtellect + Bombora Partnership. We combine our granular ad placement-level targeting with Bombora’s robust B2B taxonomy for a unique first-to-market B2B contextual targeting tool.
- Keyword targeting
- First-to-market context demographics targeting
- Category Targeting
Optimization
Bidtellect’s contextual offering goes beyond targeting solutions and into optimization, which maximizes spend, ROI, and performance for advertisers completely using context-driven technology. Contextual optimization is the foundation of Bidtellect’s bidding technology.
- AARDVARK
- Cookieless Signals
- Multiple Goal Types
Supply
Bidtellect’s platform is integrated with the industry’s leading SSPs and exchanges, giving buyers access to 98%+ of the internet-connected US, and 100s of thousands of publishers and global supply. Better yet, all inventory available through Bidtellect’s platform can be filtered towards quality to ensure viewability, brand safety, supply path optimization, and to combat fraud.
- Supply Tiers
- Brand Safety
- SPO
We are integrated with the industry’s leading supply sources to bring the highest quality inventory to our brand partners.
Measurement
Standard Measurement
- CTR
- Conversions
- Video Metrics
Bidtellect Proprietary
- Engagement: With Bidtellect’s Proprietary Engagement Measurement & Optimization Technology, you can optimize towards content engagement and qualified site traffic in real-time. Act on engagement insights immediately then receive robust post-campaign reports afterwards.
- Context
- Audience
Context Insights & Reporting
Bidtellect’s contextual offering comes full circle with best-in-class reporting down to the granular ad placement level and a full context-insights dashboard. Reporting is supplemented by expert advice and optimization recommendations by performance specialists who are well-versed in context technology and optimization techniques.
Standard
- Performance reporting
- Report Builder
- Third-party Measurement
Bidtellect Proprietary
- Advanced Audience
- Insights Insertion Order Insights
- Bidtellect Context Insights
Brand Safety: Buckle up, reindeer! Safety first.
Bidtellect’s technology tackles brand safety head on, ensuring your brand’s ads are seen positively “in the wild.”
We’ve partnered with experts in Brand Safety technology:
- IAS/AdMantX by IAS
- Peer 39
- Verified TAG Partner
You Want It, We Deliver It: Bidtellect’s Comprehensive Context Solution
With Bidtellect, brands can discover, align, and optimize against the true meaning of the content on any webpage with smarter contextual tools and unrivaled accuracy and scale.
Targeting
Industry-best third-party contextual integrations combined with our proprietary contextual targeting solutions.
- Bidtellect Proprietary
- B2B targeting: Bidtellect + Bombora Partnership. We combine our granular ad placement-level targeting with Bombora’s robust B2B taxonomy for a unique first-to-market B2B contextual targeting tool.
- Keyword targeting
- First-to-market context demographics targeting
- Category Targeting
Optimization
Bidtellect’s contextual offering goes beyond targeting solutions and into optimization, which maximizes spend, ROI, and performance for advertisers completely using context-driven technology. Contextual optimization is the foundation of Bidtellect’s bidding technology.
- AARDVARK
- Cookieless Signals
- Multiple Goal Types
Supply
Bidtellect’s platform is integrated with the industry’s leading SSPs and exchanges, giving buyers access to 98%+ of the internet-connected US, and 100s of thousands of publishers and global supply. Better yet, all inventory available through Bidtellect’s platform can be filtered towards quality to ensure viewability, brand safety, supply path optimization, and to combat fraud.
- Supply Tiers
- Brand Safety
- SPO
We are integrated with the industry’s leading supply sources to bring the highest quality inventory to our brand partners.
Measurement
Standard Measurement
- CTR
- Conversions
- Video Metrics
Bidtellect Proprietary
- Engagement: With Bidtellect’s Proprietary Engagement Measurement & Optimization Technology, you can optimize towards content engagement and qualified site traffic in real-time. Act on engagement insights immediately then receive robust post-campaign reports afterwards.
- Context
- Audience
Context Insights & Reporting
Bidtellect’s contextual offering comes full circle with best-in-class reporting down to the granular ad placement level and a full context-insights dashboard. Reporting is supplemented by expert advice and optimization recommendations by performance specialists who are well-versed in context technology and optimization techniques.
Standard
- Performance reporting
- Report Builder
- Third-party Measurement
Bidtellect Proprietary
- Advanced Audience
- Insights Insertion Order Insights
- Bidtellect Context Insights
Brand Safety: Buckle up, reindeer! Safety first.
Bidtellect’s technology tackles brand safety head on, ensuring your brand’s ads are seen positively “in the wild.”
We’ve partnered with experts in Brand Safety technology:
- IAS/AdMantX by IAS
- Peer 39
- Verified TAG Partner
Bidtellectuals Spreading Holiday Joy
Bidtellectuals Share What’s At the Top of Their Holiday Wishlists
Yeah, We Had To: Holiday Cocktail Recipes That’ll Make Santa Smile
Spotlight: Katie Broussard Makes a Difference for Dallas Children This Holiday Season
You know you want to! Start spreading some holiday cheer!
Bidtellectuals Spreading Holiday Joy
Bidtellectuals Share What’s At the Top of Their Holiday Wishlists
Yeah, We Had To: Holiday Cocktail Recipes That’ll Make Santa Smile
Spotlight: Katie Broussard Makes a Difference for Dallas Children This Holiday Season
You know you want to! Start spreading some holiday cheer!
