
Behind the Platform: Using Peer39 For Brand Safety & Keyword Targeting
In the latest video in Bidtellect’s Behind the Platform series, Bidtellect’s VP of Product Arthur Hainline demonstrates the three key uses for the Peer39 integration in Bidtellect’s platform, while offering helpful tips for traders and advertisers to get the most out of Bidtellect’s product.
Topics covered:
- Category Taxonomy
- Brand Safety
- Keyword Targeting and Blocking
- Tips for effective platform use
More Resources:
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Read the Press Release: Bidtellect Taps Peer39 for Contextual Keyword Integration
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Download the Onesheet: Keyword Targeting
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Watch Behind the Platform: Keywords & Keyword Targeting
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Read on Adexchanger: The Role Of SSPs Is Changing. Here’s How They Can Adapt
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Read on Digiday: How ad tech is tackling waste by optimizing supply chains
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